Founder-Led Since 1997 You work directly with Tony Paris, the founder of AppWT — same person from quote to launch. No sales reps. No account managers.
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Marketing Attribution

Implement multi-touch attribution models that reveal how marketing channels work together to generate conversions.

Starting at
$1,497/mo
★ 5.0 Rating (62+ Reviews) ✓ BBB A+ Accredited ✓ 29 Years in Business ✓ 23,762+ Projects ✓ 9,536+ Clients Served

The Challenge

Flint marketers over-invest in last-click channels while defunding awareness channels that initiate customer relationships but receive no attribution credit.

Our Solution

AppWT implements multi-touch attribution revealing how channels work together. You allocate budgets based on true contribution instead of last-click bias.

About Our Marketing Attribution Services

Marketing attribution shows which touchpoints deserve credit for conversions. AppWT implements attribution models beyond last-click including first-touch, linear, time-decay, and data-driven algorithms. We track customer journeys across channels revealing how organic search, paid ads, email, and social media contribute to conversions. Implementation includes cross-device tracking, offline conversion import, and view-through attribution for display advertising. Reports show channel interactions, identify most valuable customer paths, and inform budget allocation decisions. Analysis reveals which channels initiate relationships, which assist conversions, and which close deals. Southfield businesses optimize marketing mix when attribution shows channels working together versus evaluating each in isolation.
Industry Insight

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What Our Clients Say

Real reviews from verified clients across Google, Clutch, and more.

*****

Goes above and beyond

"Tony is great! He goes above and beyond for his clients."

Mathew Jadan
Mathew Jadan, ND
DesignRush
*****

Responsive, professional, and reasonably priced

"Tony was very responsive, professional, diligent and had a sincere interest in solving my issues. He quickly made the edit corrections for me. Reasonably priced."

Dennis Merlo
Business Owner
Google
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Frequently Asked Questions

Quick answers about our marketing attribution services.

Implement multi-touch attribution models that reveal how marketing channels work together to generate conversions.

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Ready to Get Started?

Let's discuss how our Marketing Attribution services can help your business grow. Free consultation, no obligation.

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